PHOENIX, May 12, 2022 /PRNewswire/ — Serial Entrepreneurs Scott Donnell and Travis Adams raised a $5.2 million funding round led by Altrus Capital and a pool of private investors to launch financial literacy app GravyStack. Major investors include Chad Willardson, Mark Timm, Gino Wickman, Jim Kwik, Kate WellsLoral Langemeier, and David Melzer.

GravyStack will launch in mid-2022 with a sophisticated banking and gamification engine that inspires kids and teens to earn and manage their money with multiple levels of real-life skill-building challenges. Parents can monitor their children’s account activity and set flexible controls, making GravyStack a fintech solution for the whole family.

“GravyStack is more than just a debit card for kids, and better than an allowance,” Donnell said. “It’s a real-time financial roadmap for kids. GravyStack breaks down the simplicity of money, from saving to spending to sharing, and combines innovative banking technology with 100 games for make learning fun for kids.”

“We both have multiple children and all of our investors are parents,” Adams said. “We took on the challenge of figuring out how to teach our children about money and what to say to them when they ask us for money. If you give them free money, like an allowance, you are teaching them to expect that in the future. If you say no, you open the door to an argument. These are not win-win situations. GravyStack gives parents a third option – to say, ‘Open GravyStack. What can you do to earn your own money?'”

Funding Round Enabled GravyStack to Recruit Key Executives, Including Banking Director Gary Arnold, who led the creation of Amazon Pay and the PayPal commerce platform; and product manager John Fowlerwho has built several multi-million dollar companies from ideation to exit.

About GravyStack
GravyStack is a fun family financial app that helps kids learn smart money management and build a financially independent future. Our ecosystem makes it safe and fun for kids to master budgeting, money management, goal setting, and wealth building.

GravyStack’s cross-platform app has a play-to-learn interface for kids and a parent interface with flexible controls for empowerment. The fun app teaches over 100 life skills and mindsets, including courage, resourcefulness and delayed gratification.

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SOURCEGravyStack, Inc.

Sarah J. Greer