Financial Analysis: LiveRamp (NASDAQ:RAMP) vs. Bilibili (NASDAQ:BILI)

LiveRamp (NASDAQ:RAMP – Get Rating) and Bilibili (NASDAQ:BILI – Get Rating) are both business services companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, institutional ownership, risk, valuation, analyst recommendations, dividends and earnings.

Insider and Institutional Ownership

93.5% of LiveRamp shares are held by institutional investors. Comparatively, 40.5% of Bilibili’s shares are held by institutional investors. 3.3% of LiveRamp shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds, and large money managers believe a company is poised for long-term growth.

Volatility and risk

LiveRamp has a beta of 1.19, indicating that its stock price is 19% more volatile than the S&P 500. In comparison, Bilibili has a beta of 1.27, indicating that its stock price is 27% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent ratings and price targets for LiveRamp and Bilibili, as reported by

Sales Ratings Hold odds Buy reviews Strong buy odds Rating
LiveRamp 0 0 0 0 N / A
bilibili 0 seven 4 0 2.36

Bilibili has a consensus price target of $50.73, suggesting a potential upside of 94.67%. Considering Bilibili’s likely higher upside, analysts clearly believe that Bilibili is more favorable than LiveRamp.


This table compares the net margins, return on equity, and return on assets of LiveRamp and Bilibili.

Net margins Return on equity return on assets
LiveRamp -6.40% 0.69% 0.57%
bilibili -39.78% -34.71% -16.81%

Benefits and evaluation

This table compares the revenue, earnings per share, and valuation of LiveRamp and Bilibili.

Gross revenue Price/sales ratio Net revenue Earnings per share Price/earnings ratio
LiveRamp $528.66 million 3.44 -$33.83 million ($0.50) -53.10
bilibili $3.00 billion 3.39 -$1.07 billion ($3.26) -7.99

LiveRamp has higher earnings, but lower earnings than Bilibili. LiveRamp trades at a lower price-to-earnings ratio than Bilibili, indicating that it is currently the more affordable of the two stocks.


LiveRamp beats Bilibili on 8 out of 13 factors compared between the two stocks.

About LiveRamp (Get an assessment)

LiveRamp Holdings, Inc., a technology company, provides enterprise data connectivity platform solutions in the United States, Europe and Asia-Pacific. The company offers RampID, a true people-based ID. It serves financial, insurance and investment services, retail, automotive, telecommunications, high technology, consumer packaged goods, health care, travel, entertainment, organizations at non-profit and government industries. The company was formerly known as Acxiom Holdings, Inc. and changed its name to LiveRamp Holdings, Inc. in October 2018. LiveRamp Holdings, Inc. is headquartered in San Francisco, California.

About Bilibili (Get an assessment)

Bilibili Inc. provides online entertainment services to younger generations in the People’s Republic of China. Its platform offers a range of content, including video services, mobile games and value-added services, as well as ACG-related comedy and audio content. The Company’s video services include professional user-generated video, professionally generated video and live broadcasts. Bilibili Inc. was founded in 2009 and is headquartered in Shanghai, People’s Republic of China.

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Sarah J. Greer